Chic Store: Steve Madden opens first India store, gives new meaning to NY chic

Steve Madden is finally open! In a store that screams rock-and-roll and wild chic, the flagship store of Steve Madden in Mumbai houses footwear for men and women, along with bags for the ladies.

In a style that is typical of Steve Madden, its Mumbai store isn’t about bling or uber-modern chic, but has got a raw edge to appeal to those who seek inspiration from the Wild West and city grunge. The wooden benches for display, the yellow lighting and the wood- and brick-finished walls will transport you to western lands. We reckon the only thing missing is a cowboy hat or two. Smile

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I was happy to note that the famous Steve Madden wedges get a place of prominence in the store, with a number of styles. The pair I liked was available in my size (a rarity- I wear a 36!) and was super comfy despite the height. I also loved the sexy leopard print range of sandals and the satchels (Rs 4999).

While the collection is mostly dominated by understated city chic, there are plenty of shoes for those who are looking for something to wear to their Saturday night party. The current collection also includes ballet flats, some moccasins and leather knee-length boots and ankle booties.

For the guys, there are formal shoes, though the casual styles are more popular.

While a lot of Indian shoppers may find the shoes over-priced, we reckon the store will be popular since there are plenty of Madden lovers around (me being one of them—I own two clutches). And psst, we saw popular models like Lisa Haydon shopping there.

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Prices start at approximately Rs 2999 (for Madden Girl).

Steve Madden: Palladium, High Street Phoenix, Lower Parel, Mumbai

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