I offer a range of content services for businesses and individuals. This includes content consulting & advisory, content development, content writing, content writing training and content marketing.
If you’d like to know more, please write to me at speakingchic[at]gmail[dot]com.
Content development and content writing
I’m a versatile writer and develop content for websites, brochures, brand, company and personal blogs, newsletters and social media platforms.
My writing style is adaptable and I have written texts which require technical and product understanding such as case studies and press releases. I have a good grasp of writing copy for online ad networks and PPC campaigns (such as Facebook and Google ads), print ads and radio spots.
If you need help with any of the following or even something beyond this list, write to me at speakingchic[at]gmail[dot]com and I will develop a solution for you.
- Brand collaterals (brochures, gift vouchers, loyalty cards, print ads, handouts etc)
- Presentations for a public or company event
- Press releases
- Restaurant menus
- Wedding invitations
- Product packaging
- Radio commercials
- Email and SMS content
Whatever your business objective (sales, lead generation, brand awareness etc), I develop and execute a content marketing strategy that provides value to existing customers, prospects and other stakeholders.
The holistic strategy includes media types, voice and visual styles, content development and distribution across web pages, blogs (company blog or LinkedIn), marketing collaterals, podcasts, videos, case studies, emails and newsletters.
Content and creative writing training
I offer one-on-one creative writing coaching to kids and grown-ups, whether for academic purpose or personal growth. My focus is on using writing techniques used by past and present best-selling authors to improve an individual’s writing skills.
I also train people to make more effective presentations, including use of storytelling, PowerPoint hacks and public speaking.
Content consulting and advisory
I develop content strategy for a brand or individual’s digital and offline presence, using a stakeholder-centric, storytelling approach. After a detailed consultation with you and your team, I develop a holistic content strategy which encompasses websites, social media properties and marketing collaterals.
I’m a seasoned content and digital marketing professional, with experience in content strategy and content development.
Over the past eight years, I have been working in the areas of social media, digital marketing and marketing communications. I have full-time experience in corporate communications, marketing, branding, and social and digital marketing.
During my fulltime and freelance experience, I have worked on projects for dozens of brands and companies across industries, from automobile to banking, from food & beverages to beauty. Besides content writing for company websites, social media and marketing collaterals, I have written SEO content, press releases and radio spots.
Speaking Chic (http://www.speakingchic.com) is my labour of love, a blog I’ve been running since nine years. The blog covers fashion, food, travel and lifestyle. As a blogger, I’ve done several content collaborations with brands such as Gillette Venus, Café Coffee Day, Microsoft Lumia, Guess, Aldo and Tata Motors.
I’m a subject matter expert in:
- Social media marketing
- Fashion, lifestyle and beauty
- Digital marketing
- Content writing and copywriting
- Food and cooking
- International travel
- Media (journalism, advertising and PR)
- Financial products
- Feminism and women’s issues
- Expat life and living abroad