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I came across a little store Cotton Cottage tucked in among a row of shops at Kala Ghoda, Mumbai. At first glance, it seemed like any other store, but a second look made me go inside. And guess what? I wasn’t disappointed at all, even as much to tell my friend that I was glad I didn’t buy anything from the Fab India store down the road.
As the name suggests, the store has a range of cotton kurta, kurtis, churidars and dupattas. That sounds awfully similar to what Fab India stocks, and it really is. But what makes the difference is the quaint experience I had at CC. A visit to Fab India a couple of hours ago had felt like déjà vu, I’d seen this kurta and that print before. And the store’s floor plan and stacking of garments had left me confused as well.
Cotton Cottage, on the other hand, had clothes with the familiar Indian cotton feel, but with a fresh look. Their prints were mostly not-seen-before, there was staff at hand to help, and the kurtas et al were neatly piled up. What I liked the most were the colours—there were bright blues, greens and yellows! I tried on a couple of kurtas, but finally opted for a brown kurti with a gold block print on it.
While I don’t see Cotton Cottage sweeping away Fab India yet, their stores (they’re around the country) are worth a visit or more.
So when are we heading to Cotton Cottage, girls?